Stylistic and Grammatical tips and tricks

Now that I know what to write, HOW should I write it?

Okay, so we've covered a lot of the meat and potatoes of blogging, let's move onto the bread and butter:

Blog Content Tips:

• Be an authority of your topic WITH personality.
• Include links: this builds credibility, research, and transparency. Make sure they are well chosen, well placed, and that they pertain to the story. Embed them in your words, similar to what I have done Chris Brogan does here. Instead of writing out a link to be clicked on like this: http://www.chrisbrogan.com/my-best-advice-about-blogging/, I embedded it behind a word (or words) so readers could click on it.
  
• Variety in presentation: visuals, headlines.
• Short and crisp content (average 100-249 or 250-500 words)
• Omit needless words
• Get outside sources (the better your sources, the better your content). Go where they are, email them or call them and introduce the topic (make sure it is relevant to them). Be polite!
• Write leads; pay attention to how you start your post. You must grab the audience's attention right from the beginning!
• Use paragraphs. Vary your prose between short and long sentences.

Minor Grammatical Tips:

• Acronyms: Don't use them, unless the AP Stylebook says so.
• Address: You can't abbreviate every address, but to find out how to use this properly, refer to your style book.
• States: Correct abbreviations are listed in your style book. Don't use zip codes, use AP state codes.
• Numbers 0-9 should be spelled out, 10-1000 should use numerals.
• Ages: should be spelled out when starting a sentence

When all else fails, use your style book!